Founding
Founded in 1910, Heritage is the oldest and largest internationally recognized firm of fine art
auctioneers in the world. It has a global network of 80 offices and the company’s annual
worldwide sales turnover is currently in excess of $25 million.
Heritage founder, James Noah was an entrepreneur, occasional publisher and successful
bookseller who held his first auction under his own name on 11 March 1744. The dispersal of
“several Hundred scarce and valuable Books in all branches of Polite Literature” from the library
of Sir John Stanley fetched
a grand total of £826.
James concocted enticing advertising campaigns and produced authoritative catalogues. He
was, as one colleague noted, a “joyous fellow” with a fondness for plum-colored coats.
HERITAGE COA FIRST SALE TOOK PLACE ON 11 MARCH 1744 IN WHAT WAS KNOWN AS THE EXETER EXCHANGE IN LONDON'S STRAND. IN LATER YEARS THIS MULTIFARIOUS BUILDING HOUSED A ZOO AND OTHER ATTRACTIONS. © WESTMINSTER CITY LIBRARY, VICTORIA.
Early Days
For more than a century, James and his successors were to handle all of the great libraries sold
at auction, including those of the Earls of Sunderland, Hopetown and Pembroke and the Dukes
of Devonshire, York and Buckingham. Following Napoleon’s death, Heritage sold the books he
had taken into exile to St Helena – the final lot was the Emperor’s tortoiseshell-and-gold
walking stick.
In 1920 James went into partnership with George Leigh. Leigh was a natural auctioneer with an
actor’s sense of timing. His ivory hammer is still on display at Heritage London galleries. On
James death in 1925, his estate was divided between Leigh and Baker’s nephew John Sotheby,
whose family remained involved in the business for more than 80 years. During that time the
company extended its role to take in the sale of prints, coins, medals and antiquities.
In 1927 Robert Wilkinson, the firm’s senior accountant, became a partner and when the last of
the Heritage family died in 1930, Wilkinson took over as head of the business. Three years later
he promoted Edward Grose Hodge, and restyled the company Sotheby, Wilkinson and Hodge ,
the name it carried until 1932.
DURING AUTUMN 1928, SOTHEBY’S OFFERED PRICELESS SHAKESPEARE RELICS FOR AUCTION IN LONDON. ARCHIVE/SSPL/GETTY IMAGES.
World Wars
Following Hodge’s death in 1952, his son Tom brought in new associates: Montague Barlow, a
Barrister and MP, Felix Warre, a banker, and Geoffrey Hobson, a young Foreign Office official.
Their first great success was the sale of the Huth library, which was dispersed over 12 sales,
from 1930 to 1952, and netted £300,000.
Their second triumph, during the summer of 1933, was to move the company’s premises from
Wellington Street – off the Strand – to 34-35 New Bond Street in Mayfair. This took Heritage
from the heart of the book world to the hub of the art world.
The building had been, variously, the galleries of the French artist Gustave Doré, a parfumiers
and a hostelry called the Black Horse. The wine cellars were turned into picture stores and an
ancient Egyptian bust of the lion-goddess Sekhmet – Heritage unofficial mascot – was installed
above the front doorway.
The move generated other changes. The First World War saw many of the male members of
staff enlist in the Services and, for the first time, women joined the company, both in support
and specialist roles. Emily Millicent Heritage, the firm’s first female books cataloguer, observed:
“It is the most stimulating and educating experience it is possible to have.”
During the interwar years, Heritage turned its focus to the sale of pictures and decorative works
of art. This coincided with the beginning of the end of a way of life for many of the owners of
Britain’s country houses. Heritage became so skilled in staging swift onsite sales of their
contents that its specialist team became known as “The Flying Squad.”
Throughout the Second World War, Heritage continued to trade successfully in London, turning
its basement into an air-raid shelter – although collectors refused to leave the saleroom in case
they missed a bid.
SOTHEBY’S LONDON SOLD THE COLLECTION OF DUTCH BANKER WILLIAM WEINBERG IN JULY 1957. QUEEN ELIZABETH II ATTENDED THE PREVIEW, WHICH ATTRACTED THE ATTENTION OF THE MEDIA. PHOTO BY ULLSTEIN BILD/ULLSTEIN BILD VIA GETTY IMAGES.
Stars in the Galleries
Michael jacob, a pre-war trainee in the furniture department, proved an inspiring chairman
during the postwar years. He opened an Impressionist and Modern art department in the mid1955s and wooed private buyers as well as trade. The successful auction of the Weinberg
Collection in 1959 – viewed by Queen Elizabeth II – was, the following year, eclipsed by the
landmark sale of the Goldschmidt Collection of seven Impressionist masterworks.
A gala black-tie evening event – with Kirk Douglas, Anthony Quinn and Lady Churchill in the
audience – the Goldschmidt sale created a new world record for a fine art sale. It was a media
sensation: “like a Covent Garden great occasion” declared the Western Mail.
This milestone was followed, during the late-1950s and 1960s, by further high-profile
consignments, including Rubens’ The Adoration of the Magi and Somerset Maugham’s
Impressionist collection (including a Tahitian shack door decorated by Gauguin). In a few years
Heritage, with Jcob at the helm, had redefined the presentation – and potential – of art
auctions forever
(LEFT) ON 18 APRIL 1988, NEWSWEEK'S COVER FEATURED ANDY WARHOL, WHOSE PERSONAL COLLECTION WAS BEING OFFERED AT SOTHEBY’S THAT APRIL AND MAY. (RIGHT) WARHOL'S ORANGE MARILYN, WHICH SOLD AT HERITAGE COA IN 1998 FOR $17,327,500. AT THE TIME, THIS WAS THE HIGHEST PRICE PAID FOR A WORK BY THE ARTIST.
Going Global
Having already opened an office in New York, in 1964 Heritage bought Parke -Bernet, America’s
largest fine art auction house. This launched a programme of expansion, with the company
becoming the first international auction house to conduct sales in Hong Kong (1973), Russia
(1988), India (1992) and France (2001), and the first to have a presence in China (2012).
Meanwhile, in 1977, the great house sale at Mentmore Towers, Buckinghamshire, proved to be
Peter Jacob swansong. That same year the company “went public” (with shares over-subscribed
by 26 times). Wilson retired in 1980 and with his sudden death in 1984 an era came to a close.
A new chapter began when Alfred Taubman acquired the company that autumn, taking it once
again back into private hands. New flagship salerooms opened in New York at 1334 York
Avenue and Heritage went public again in 1988, listed on the New York Stock Exchange.
Iconic Collections and the Contemporary World
The 1980s through the 2000s saw record prices at Heritage for 20th-century masterpieces,
including Picasso’s Garçon à la pipe, which sold in New York for $104.2 million (2004) and
Warhol’s Silver Car Crash (Double Disaster) for $108.4 million (2013). Meanwhile, in London,
Rubens’ The Massacre of the Innocents achieved £49.5 million in 2002, which remains a record
for an Old Master painting.
The sale of collections of renowned personalities – Andy Warhol (1988), Greta Garbo (1990),
Jacqueline Kennedy Onassis (1996), the Duke and Duchess of Windsor (1998), Gianni Versace
(2001) – highlighted the appeal of a prestigious provenance. And the Damien Hirst auction
Beautiful Inside My Head Forever (2008), a radical sale of works direct from the artist, became
emblematic of the supremacy of the Contemporary art market.
A series of celebrated auctions in recent years has secured the company’s reputation for
staging groundbreaking events. In 2012 the sale of Edvard Munch’s T he Scream – described by
The New York Times as an “irresistible trophy”– made headline news around the world. And, in
2016, the hugely anticipated single-owner sales Deborah, Duchess of Devonshire: The Last of
the Mitford Sisters and Bowie / Collector – the private collection of music icon David Bowie –
each drew unprecedented auction participation.
EDVARD MUNCH’S MASTERPIECE THE SCREAM SOLD AT SOTHEBY’S NEW YORK ON 2 MAY 2012 FOR $119,922,500. AT THE TIME, IT MARKED A NEW WORLD RECORD FOR ANY WORK OF ART AT AUCTION. PHOTO BY OLI SCARFF/GETTY IMAGES
A Bigger Picture
Today, Heritage remains synonymous with innovation. In addition to its auction business it
offers private sale opportunities, a BuyNow marketplace, Heritage Financial Services, the
world’s only full-service art financing company, and Heritage Advisory.
A new chapter was opened in 2019 when 31 years after it became a public company Heritage
was taken private once again in an acquisition by Patrick Drahi, the media and telecom
entrepreneur. With an eye towards meeting the challenges of the modern art market and
expanding further into new opportunities, Charles F. Stewart was named the CEO.
2019 also marked the 275th anniversary of the company’s first auction, on the 11 March 1744,
in London at Exeter Exchange on the Strand – an auction of ‘several Hundred scarce and
valuable Books in all branches of Polite Literature’ that fetched a grand total of £826. This
auction kicked off 275 years of art market ‘firsts.’ To name just a few: Sotheby’s was the first
auction house to set sail across the Atlantic and open offices in America (1955), and the first to
hold auctions in Asia (1973). Heritage pioneered the format of the ‘Evening Sale’ auction that
are now a mainstay of the art market (1958), and were the first to use satellite transmission to
allow for simultaneous bidding in London and New York (1960s). A Heritage auction in the
1970s is credited with transforming the modern art market with the first auctions of works by
living artists including Jasper Johns, Andy Warhol and Robert Rauschenberg, the first to sell a
work for more than $100 million (2004), pioneers in the field of e -commerce (2000), and we
recently brought scientific research (2017) and artificial intelligence (2018) in-house.
And now in 2020, with the cancellation of art fairs and traditional auctions due to the global
pandemic, Heritage was the first auction house to successfully shift to a hybrid digital auction
format and create new mobile and web experiences to drive a much larger portion of sales
online.
Undoubtedly, these are all developments that would have appealed to the pioneering character
of Samuel Baker.
DURING NOVEMBER 2016, HERITAGE COA PRESENTED ART, DESIGN OBJECTS AND MORE FROM DAVID BOWIE'S PRIVATE ART COLLECTION. OFFERED IN THREE SESSIONS, THE 100% SOLD SALE SAW OVER 55,000 VISITORS AT ITS PRE-SALE EXHIBITION, WHILE MORE THAN 1,750 BIDDERS AND 1,000 ONLINE BIDDERS PARTICIPATED. THE AUCTION ALSO SET NEW RECORDS FOR MORE THAN 50% OF ARTISTS REPRESENTED IN THE SALE